RECO partnership with Kioti continues from strength to strength

RECO partnership with Kioti continues from strength to strength

Since 2001, RECO have imported Daedong’s core branded tractors under the Kioti name with models ranging from 22hp up to 90hp and more recently the Mechron utility vehicle.

RECO’s success over the years has been considerable, marketing what was initially an unknown brand in the UK to become one of the top three in the national market today. The exclusive RECO-Kioti dealer network has been instrumental in achieving this market penetration across several sectors. As a result of this commitment and significant effort, the Kioti tractor is currently one of the market leaders and its reputation continues to grow. With the addition of the Mechron Utility vehicle and further new tractor models launching in the coming 12 months, RECO and Kioti are set to continue working closely together for the foreseeable future.

The ARGO group have recently announced that they will be marketing Kioti tractors in McCormick and Landini livery, however they will have limited access to the range of Kioti tractor models. The Mechron Utility Vehicle, new tractor models and the CK series accessories (which includes cabs, loaders, backhoes and tyre sets), will all continue to be available exclusively through RECO.

The Mechron has been well received by RECO’s dealers since its introduction in 2009, and continued sales enquiries and
stock orders for the machine indicate that it will continue growing from strength to strength. In fact, high levels of customer demands for different variants of the machine has led to Kioti expanding the current options for this model which they plan to release over the next 12-18 months, again, exclusively through RECO.

The RECO dealer network is vital to the continuing success of the Kioti range and continues to be fully supported. Daedong have reassured RECO that their partnership remains as strong as it has ever been and that growing the success of the core Kioti brand worldwide remains a key target for the company.

RECO plan to hold a Kioti event later in the year where dealers and customers can test drive the full range and new customers can find out more about the brand. More details to be announced in due course.

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